Essays about: "re-orientalism"
Found 1 essay containing the word re-orientalism.
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1. Nation Branding Communication : A Case Study of the Brand Singapore
University essay from Högskolan i Jönköping/HLK, Medie- och kommunikationsvetenskapAbstract : Globalization has significantly reshaped communication trends that influence nation branding practices. Many studies examine the development of a nation and destination branding; however, little has been done to examining the planning processes and the selection of representative messages that nations choose to communicate through their individual brands. READ MORE
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