Essays about: "sample of theoretical framework"

Showing result 1 - 5 of 212 essays containing the words sample of theoretical framework.

  1. 1. Genetic Data Privacy and Consumer Choice Behavior: An Exploratory Study on Direct-To-Consumer Genetic Testing

    University essay from Göteborgs universitet/Graduate School

    Author : Inês Raeiro; Xuexin Li; [2023-07-03]
    Keywords : consumer privacy; privacy calculus theory; trust; genetic data privacy; direct-to-consumer genetic testing; consumer choice behavior;

    Abstract : The rapid growth of the Direct-to-Consumer Genetic Testing (DTC-GT) industry has raised significant concerns regarding the collection, storage, and use of highly sensitive genetic information. This study aims to address the existing research gaps by examining consumer privacy and choice behavior in the context of DTC-GT. READ MORE

  2. 2. The Impact of COVID-19 on Abnormal Tone in Corporate Communication: A Comparative Analysis of Affected and Non-Affected Industries

    University essay from Göteborgs universitet/Graduate School

    Author : Muhammad Bilal; Tanvir Reza Akash; [2023-07-03]
    Keywords : Abnormal Tone; Affected Non-Affected Industries; CEO Letter; Covid-19; Impression Management; Information Content;

    Abstract : Background and Problem Definition: Effective communication is crucial for stakeholder relationships. CEO letters convey important information, but during crises, companies and industries may misrepresent their financial health to maintain a positive impression, potentially through abnormal tone. READ MORE

  3. 3. Unraveling the Payout Puzzle

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Christopher Milsom; Johan Nybleus; [2023]
    Keywords : Payout Ratio; Dividend Ratio; Institutional Ownership; Corporate Governance; Agency Problem; Business and Economics;

    Abstract : Purpose: The purpose of this study is to investigate if institutional ownership has an impact on a firm’s total payout ratio in Swedish firms. Methodology: The study uses fixed effects models with robust standard errors clustered by firm with year effects and provides several robustness checks by altering the dependent variable in our analysis. READ MORE

  4. 4. COVID-19 and Incentives of Higher Education

    University essay from Lunds universitet/Ekonomisk-historiska institutionen

    Author : Hedda Eld; [2023]
    Keywords : Higher Education; COVID-19; Incentives; Knowledge Economy; Human Capital Theory; Signaling Theory; Sheepskin Effects; Business and Economics;

    Abstract : What incentives do Swedish University students have to pursue higher education? If and how are these incentives affected by the COVID-19 pandemic? This study aims to investigate incentives of Swedish university students and possible influence of the COVID-19 pandemic on said incentives. This research is based on a qualitative survey and interviews that will contribute with nuanced reflections of the studied sample. READ MORE

  5. 5. Customer Journey in the Concept Store: An Analysis of Touchpoints and Journey Integration

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Tatev Nazaryan; Seo Hyun Chang; [2023]
    Keywords : customer experience; customer journey; customer journey touchpoints; concept store; journey integration dimensions; retail; new retail format; Social Sciences;

    Abstract : Date: May 15, 2023 Keywords: customer experience, customer journey, customer touchpoints, concept store, journey integration dimensions Project Purpose: The following study aims to enhance understanding of how customers experience different touchpoints within the concept store throughout each stage of the customer journey, as well as, explore existing and new dimensions of the customer journey integration. Theoretical Framework: The following study adopts the theory of customer journey since it helps to understand what touchpoints customers interact with throughout each stage of their journey that helps to shape their experiences. READ MORE