Essays about: "start up market entry"

Showing result 1 - 5 of 22 essays containing the words start up market entry.

  1. 1. Shifting Gears: Entering the Automotive Vertical

    University essay from Lunds universitet/Innovationsteknik

    Author : Tobias Anderberg; Axel Svensson; [2023]
    Keywords : Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

    Abstract : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. READ MORE

  2. 2. How Does An Entrepreneur Create A Born Global Firm? : A Case Study Of A Swedish Start-Up Trying To Enter The Indian Market.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Luzia Martins Liberio Coelho; Alena Fridrichova; [2022]
    Keywords : Born global; Sweden; International entrepreneurship; Entrepreneurial process action; Internationalisation; Effectuation; Causation; Opportunity perception; Indian market; Business model canvas;

    Abstract : Purpose - The purpose of this study is to assess the process of early pre-internationalised and pre-market established born global company and to provide viable advice as to how to internationalise the Indian market which is psychically and geographically distant from the Swedish market. Design/methodology/approach - This study follows a qualitative research approach with an inductive single case study design in order to examine in-depth the Swedish start-up, TurtleCare AB, throughout its internationalisation process. READ MORE

  3. 3. Development of an International Expansion Framework for Transportas a Service Start-ups : Empirical Review in the German Transport Market

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Gregor Lamprecht; Timo Huber; [2022]
    Keywords : Transport as a Service; Internationalisation; Market Entry; International Expansion; Expansion Framework; Transport Industry; Road Freight Industry; Growth Strategy; Servitization; Transport as a Service; Internationalisering; Marknadsinträde; Internationell expansion; Expansionsram; Transportbranschen; Vägfraktbranschen; Tillväxtstrategi; Servitization;

    Abstract : With the transport sector being one of the major contributors to global CO2 emissions and a projected growth of emissions by another 16 percent until 2050, the need for new innovative and sustainable solutions for the transport industry arises. These endeavours are what emerging start-up enterprises want to deliver with their novel Transport as a Service business model. READ MORE

  4. 4. The future of farm succession : how alternative financial solutions could facilitate Swedish farm successions

    University essay from SLU/Dept. of Economics

    Author : Ebba Sundström; Joel Jonsson; [2022]
    Keywords : Farm succession; capital structure; information asymmetry; alternative financial solutions;

    Abstract : This thesis develops an understanding of how Swedish beginning farmers choose between different sources of financing and examine how these preferences could be used in assessing a new alternative financial solution to facilitate farm successions. This has been done through a qualitative case study were six young farmers in the region of Mälardalen, facing a generational renewal, have been interviewed. READ MORE

  5. 5. Diagnosis of Dementia using Transformer Models

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Alexander Aslaksen Jonasson; Alfred Wahlforss; [2020]
    Keywords : ;

    Abstract : Dementia is a syndrome of illnesses resulting in cognitive decline, severely impacting the lives of those afflicted as well as their loved ones. The most common form of dementia is Alzheimer's disease, with roughly 10 million new cases each year. READ MORE