Essays about: "stereotype representation"

Showing result 11 - 15 of 25 essays containing the words stereotype representation.

  1. 11. Sexually Objectified Male Portrayals in Fashion Advertisements : Swedish Male Adults Perspectives and Attitudes towards the male portrayals and its Effects on Brand Image

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Kyoko Yamashita; Emma Stenson; [2019]
    Keywords : Gender Stereotype; Sexual objectification; Advertising; Consumer attitudes; Male portrayals; Brand image; Attitude-towards-the-Ad model;

    Abstract : Background: For decades, gender representation in advertising has occupied the attention of researchers, where especially advertising that depicts women sexually has been well examined. However, relatively few research works have investigated the sexualization and objectification of men in advertising, although it is starting to change. READ MORE

  3. 12. "Do you want to help them" Analyzing the representation of African Americans in Expressen's news reports of 53 youths from Chicago visiting Stockholm in 1966

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Keenan Allen; [2019]
    Keywords : Representation; African Americans; Swedes; Stereotype; Discourse;

    Abstract : This study is a qualitative content analysis, aiming to analyze the representation of African Americans in reports made by the Swedish newspaper Expressen, covering a journey with 53 youths from Chicago to Stockholm in 1966. This study has a critical approach to understanding how preferred meanings were reproduced in Expressen’s representation of the African American participants. READ MORE

  4. 13. White heroes and princes of the East : A Critical Discourse Analysis of the representational practices of Whitewashing

    University essay from Stockholms universitet/Institutionen för mediestudier

    Author : Fadumo Mohamed; [2018]
    Keywords : Whitewashing; Representation; Discourses; Ideology; Whiteness;

    Abstract : Whitewashing entails the practice of whitening or altering an historical or fictional characters of colours with the casting of white actors. The lack of diversity in today’s media landscape highlight the importance of problematizing such representational practice usage and effects. READ MORE

  5. 14. The Media Representation of Fictional Gay and Lesbian Characters on Television : A Qualitative Analysis of U.S. TV-series regarding Heteronormativity

    University essay from Högskolan i Jönköping/HLK, Medie- och kommunikationsvetenskap

    Author : Ray Seif; [2017]
    Keywords : TV representation; gay; lesbian; gender; sex; heteronormativity; U.S.; content analysis;

    Abstract : There has been an increase in the portrayal of gay characters in several television series during the last decades, however they are still depicted in an odd way, derived from the heteronormative approach. Television programs constantly show that heterosexuality is the prevailing standard and that people that do not adapt to this heteronormative morale are regarded as eccentric and do not fit in American society. READ MORE

  6. 15. Women and the Media : The Representation of Muslim Women in Liberal-nonpartisan Italian Newspapers

    University essay from Högskolan i Jönköping/HLK, Medie- och kommunikationsvetenskap

    Author : Nabila Nuraddin; [2017]
    Keywords : Muslim; Women; Representation; Framing; Stereotype; Critical discourse analysis; Italian newspapers;

    Abstract : Muslim women are misrepresented through frames and stereotypes that the media uses to further an established narrative. Through a Critical Discourse Analysis, the study analyzes three liberal-nonpartisan Italian newspapers and their approach towards two themes, which are the burkini debate that occurred in late August 2016 and the analysis of three different Muslim women within the Italian society. READ MORE