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Showing result 1 - 5 of 10 essays matching the above criteria.
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1. Is Second Hand the New Fast Fashion? : The Consumption Habits of Young Swedes in the Second Hand Fashion Market
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : As the world moves towards a more sustainable future and consumers begin to research more sustainable ways to consume, many turn to second hand for purchasing apparel due to its supposed minimal effect on the environment. The second hand market is rapidly growing but research surrounding the implications of its growth is scarce. READ MORE
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2. Social media influencers’ impact on consumers’ sustainable fashion consumption: A qualitative study on post-millennial consumers
University essay from Göteborgs universitet/Graduate SchoolAbstract : The continuous growth of sustainability awareness is shaping the consumption patterns of modern consumers. However, the fashion industry is facing challenges regarding the adaptation towards more sustainable practices due to consumers’ demand for fast-paced fashion cycles. READ MORE
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3. A greener industry or just green marketing? : an exploratory study about how consumers experience green marketing in the fast fashion industry
University essay from Högskolan Kristianstad/Fakulteten för ekonomiAbstract : The purpose of this thesis is to explore how consumers experience green marketing within the fast fashion industry. The Theory of Planned Behavior was used as a foundation for a conceptual framework. A qualitative approach was used, and the empirical data was gathered through three semi-structured focus groups with a total of 17 participants. READ MORE
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4. Leveling Up & Closing the Gap! : Sustainable Fashion Consumers’ Journeys to New Levels of Sustainability
University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakultetenAbstract : Fashion democratization over the last few decades made fashion products available at lower costs to everyone in society. It alarmingly increased consumption, leaving drastic impacts on the world's sustainability both on the social and environmental fronts, thereby leading to water and land pollution, dangerous working conditions, sweatshops, wage exploitation, and gender discrimination. READ MORE
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5. E-commerce Related Last Mile Logistics
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : E-commerce activities have been growing rapidly throughout the past decade, leading to a growth just as dominant in last mile logistics and urban freight transport as well. Different factors create these deliveries highly inefficient, expensive, and polluting. This led to the generation of major problems that became more dominant in urban areas. READ MORE
