Essays about: "the Importance of Corporate visual Identity"

Found 2 essays containing the words the Importance of Corporate visual Identity.

  1. 1. What's your story? : Stories' effect on corporate image

    University essay from Ekonomihögskolan, ELNU

    Author : Anna Bergstedt; Johanna Nilsson; [2010]
    Keywords : storytelling; corporate identity; image and experience industry;

    Abstract : To stand out in today’s fierce competition companies need to evolve their competitive skills. Many organizations have come to realize that it is not enough to only include individual products in the offering but one has to sell the whole company. READ MORE

  2. 2. Corporate Identity : Communication as a key component

    University essay from Internationella Handelshögskolan

    Author : Gabriel Vargas; Sergio Silva; Ugwu Keliche; Charles Maina; [2008]
    Keywords : Corporate Identity; Communication; Investor Relations;

    Abstract : Problem: In the world of today’s business, there is a trend for investors not only to base their decisions whether to invest in a company on the basis of its financial results. These days more features are taken into consideration. READ MORE