Essays about: "third-party countermeasures"

Showing result 11 - 11 of 11 essays containing the words third-party countermeasures.

1. 11. Response strategies of traditional firms indisruptive times. : A case study on sustainable strategies of the hotel industry in response tothe sharing economy evolution.

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Ivans Abelmazovs; Henrik Engström; [2016]
   Keywords : mature industry; hotel firms; sharing economy; sustainable business; international business; disruptive innovation; competition; strategy; competitive advantage;

   Abstract : Purpose - Traditional firms within mature markets are challenged, as they have to rely a lot on adaptation of new technologies in order to keep their service sales among consumers and survive in a highly competitive globalized environment. One of the examples of a mature industry is the hotel industry, in which sustainability is a vital necessity, however implementation efforts are slow. READ MORE