The effect of risk communication to young adults in Sweden during COVID-19 : A qualitative study about how Swedish young adults decide to live concerning to the restrictions during the pandemic

University essay from Högskolan i Halmstad/Akademin för hälsa och välfärd

Abstract: The risks for Swedish citizens' health increased when the COVID-19 pandemic came to the country and the risk communication started. Risk communication entails attempts to change perceptions, beliefs, attitudes, feelings or behavior according to Breakwell (2014, p.144). Sweden has adopted a different strategy to deal with the pandemic in relation to other Nordic countries. In this thesis we have chosen to look at a vulnerable group, Swedish young adults in age 20 to 30 year olds because they are the one of the most active citizens during the pandemic. This thesis is conducted using a qualitative method and collects empirical data from semi-structured interviews of Swedish young adults. The theoretical concept is centred on risk communication, risk society and decisions-making. Based on research evidence, It is a mixed outcome how young adults choose to deal with the restrictions, some follow them closely and some of them still live a social life as before the pandemic. The study concluded that young adult’s behavioral changes played an important role in society

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