Demotivate the theft of bicycles : The development of a bicycle stand to promote cycling

Abstract: Cycling is a highly beneficial activity that can positively impact individuals, the planet, countries, and cities. It is, therefore, imperative to encourage more people to cycle while reducing obstacles that lead to the use of alternative modes of transportation, such as cars. One of the major challenges that cyclists face is the theft of their bicycles, which can cause significant discouragement and inconvenience. To address this issue, a Master's Thesis was undertaken to investigate ways of reducing bike theft in urban environments. The research question posed in the study was how to minimise bike theft in urban settings. The paper outlines the project's planning and context, identifying the bike stand as the most promising product category to address the issue. Behavioural and persuasive design strategies were implemented to enhance the stand's effectiveness. The research involved comprehensive interviews, ideation, modelling, and prototyping to find a solution that meets the requirements of the scenario. Potential users tested the designs to optimise the product to meet their needs and collective concern. The final concept incorporates most requirements and is discussed for its potential impact on society, sustainable development, and cyclists. By reducing bike theft, the solution can encourage more people to cycle, thus promoting sustainable transportation and reducing carbon emissions and diseases associated with inactivity. The study provides valuable insights into designing effective solutions to address social challenges and promote sustainable development in urban environments.