Naturally Artificial : Pixels of Shadows

University essay from Konstfack/Industridesign

Abstract:   This thesis introduces and reflects on a design proposal, Naturally Artificial, which explores the nature-culture and human-environment relationship through Daoism and the concept of life-world. By embracing the vagueness within the relationship, it is an attempt to focus more on the present, before setting up a future scenario.   It is natural for humans to produce the artificial. Human activities leave traces on the Earth, which becomes deeply implanted in the space that we live in. Daoism suggests to focus on the present which is a complex flow that is producing patterns of humans. With the concept of life-world, human life; activities, emotions, etc, are invited to the center of the discussion. Through a designerly method, is it possible to notice and embrace the complex blend between nature and culture? How could design contribute to understand and feel the reality of the present, instead of guessing and speculating the future?   Pixels of Shadows is one part of the design program Naturally Artificial. It is an experience design installation, which is a wall of light showing constantly moving patterns of shadows. Unlike many interaction design projects or media art projects, East-Asian concepts and formgiving languages are used to test the possibility of a local originality within the Western-based discipline. Instead of LED screens and glossy surfaces, softer materials such as handcrafted paper and wood is used for the front screen. A Korean concept within traditional architectures, to be in harmony and connection with nature and the environment is the core of the design concept and visual language.

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