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1. Investigating the users’ behavioral intention toward using 3G mobile value-added services in Macedonia
University essay from Institutionen för datavetenskap, fysik och matematik, DFMAbstract : The advances in the mobile technology have substantially increased the number of people using mobile services (Tang, 2008). The growing number of mobile users and the decline in conventional voice service tariffs have gradually reduced average revenue per user (ARPU), thus decreasing the service providers profits (Kuo and Yen, 2009). Gazis et al. READ MORE
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