Essays about: "Ashkan Azadi"
Found 1 essay containing the words Ashkan Azadi.
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1. Marketing Equality: Counteracting structural gender discrimination using non-objectifying portrayals of women
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : Previous studies have shown that objectification of women, a recurring phenomenon in marketing communication, causes people to perceive women as less competent in matters of the public world. This competence inadequacy perception forms the basis of a form of structural gender discrimination, which excludes women from the collective production of social beliefs and institutions. READ MORE
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