Essays about: "Audience"

Showing result 31 - 35 of 1161 essays containing the word Audience.

  1. 31. International tech companies in the Swedish media landscape – Bound for success? : A case study about what can affect international tech companies’ success when establishing a presence in the Swedish media landscape

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Maha Hafidh; [2023]
    Keywords : Public relations; journalism; media landscapes; international public relations; Omvärldsrelationer; journalistik; medielandskap; internationell PR;

    Abstract : Denna fallstudie presenterar forskning om vad som kan påverka framgången för internationella teknikföretag när det kommer till att etablera sig i det svenska medielandskapet. Sverige ses som ett nav för innovation och med globalisering samt framväxten av kommunikationsteknologier kan företag bedriva sin verksamhet på andra marknader än deras ursprung, vilket gör det viktigt att förstå vad som kan påverka framgången med att etablera sig i det svenska medielandskapet när man genomför kommunikationsinsatser. READ MORE

  3. 32. The Visual Depiction of Ukrainian Refugees

    University essay from Lunds universitet/Statsvetenskapliga institutionen

    Author : Sandra Wennerström; [2023]
    Keywords : Refugees; content analysis; visuality; visual methodology; media; emotional response.; Law and Political Science;

    Abstract : With a focus on Swedish national newspapers, the purpose of this thesis is to research and analyse the depiction of Ukrainian refugees. The reason behind the study is the hypothesis that Ukrainian refugees have been depicted in the media in a more positive light compared to other refugees from previous refugee crises. READ MORE

  4. 33. Minimalist Design on Social Networking Sites : Understanding Perception of Content on Social Networking Sites in Regards to Attention and Memorability

    University essay from Jönköping University/JTH, Avdelningen för datateknik och informatik

    Author : Kevin Tisma; Abdul Rahman Sai; [2023]
    Keywords : Minimalism; Attention Economy; Social Networking Sites; Memorability; Final Thesis Work; Bachelor s Degree;

    Abstract : Social Networking Sites have taken the world by storm with an aggressively growing market. People are spending more and more time with ever more alluring algorithms to keep a high interest for increased profit margins and revenue. However, this brings forth societal issues regarding attention span. Herbert. READ MORE

  5. 34. "Frozen Tears" : A Study of Representaions of Masculinity in Three Egyptian Movies

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Nesma Hewidy; [2023]
    Keywords : masculinity; representation; Egyptian cinema; social role theory; patriarchal society;

    Abstract : This thesis examines representations of masculinity in the following Egyptian movies: El Badla (2018), Welad Rizk 2 (2019) and Taymour w Shafika (2007). Each movie is from a different genre to further explore how this may influence the constructed representation of masculinity. The genres are comedy, action and romance. READ MORE

  6. 35. Creation of identity value in video advertising: Performing identity myths of stigmatized groups of society

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Antonia Pumarino; [2023]
    Keywords : Identity value; identity myth; personification; discourse advertising; social tensions; cultural branding; critical discourse analysis; Social Sciences;

    Abstract : Brands have changed their approach to advertising, instead of offering products, nowadays they offer ways of living and seeing the world. To do so, they own a symbolic language which is embodied in advertising discourse. Brands aim to create more profound relationships with consumers and to concretise it, they have a variety of strategies at hand. READ MORE