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Showing result 1 - 5 of 264 essays matching the above criteria.

  1. 1. Thriving Amidst Complexity: the Dynamics Within the Market of Parallel Imports of Pharmaceuticals in Sweden

    University essay from Lunds universitet/Produktionsekonomi

    Author : Oscar Privileggio Cederhed; [2024]
    Keywords : Pharmaceutical industry; parallel imports; regulations; regulatory environment; supply chain mapping; market drivers; competition; Technology and Engineering;

    Abstract : Theory on competition within free markets is well developed and creates a fundament on which operational and strategic decisions rest upon. Regulations, such as in the pharmaceutical industry, create a dimension which strongly affects the operations of all organisations within the industry - and thus also the competition. READ MORE

  2. 2. Circular economy: : Sustainability assessment of circular business models basedon material flow analysis.

    University essay from Mittuniversitetet/Institutionen för naturvetenskap, design och hållbar utveckling (2023-)

    Author : Sara Ankar; [2023]
    Keywords : Circular economy; Circular business models; Product-Service-System; Profitability; Climate impact; Material Flow Analysis;

    Abstract : This study has contributed to the developing concepts of circular economy by assessing circular business models and to test different approaches for circularity in a measurable way. In our current era of time, we stand against environment challenges with a warming planet and resources scarcity. READ MORE

  3. 3. Improving Value Proposition by Structuring Product Information Flow

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Daniel Dahlström; Jacob Stark; [2023]
    Keywords : Value proposition; Business model innovation; Product information; Data structure; Management; Product lifecycle; Digitalization; Värdeerbjudande; Affärsmodellinnovation; Produktinformation; Datastruktur; Produktlivscykel; Digitalisering;

    Abstract : This thesis investigates the impact management of product information has on the well-studied concepts of value propositions and business model innovation. Previously, it was not sufficiently documented how this type of information influences these concepts. READ MORE

  4. 4. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Julie Melchior Eide; Henriette Grønlund Christensen; [2023]
    Keywords : Sustainability; corporate branding; corporate rebranding; internal corporate rebranding; strategy as practise; sustainable corporate brands; Business and Economics;

    Abstract : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. READ MORE

  5. 5. Unveiling the Influence of Organizational Culture on Innovation in Family Businesses : Lessons from Sweden and Italy

    University essay from Umeå universitet/Företagsekonomi

    Author : Emma Liedholm; Alice Röström; [2023]
    Keywords : Family Business; Organizational Culture; Innovation;

    Abstract : Family businesses are a significant part of the global economy, contributing to employment and GDP growth. However, they face challenges in a dynamic and competitive landscape, requiring a shift in traditional approaches and a focus on innovation. READ MORE