Essays about: "Business Research"

Showing result 1 - 5 of 6017 essays containing the words Business Research.

  1. 1. Financial Justifications for the Software-as-a-Service Business Model Trend Based on Financial Differences between Companies in the Software-as-a-Service and Pharmaceutical Industry

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Johannes Lindvall; Daniel Olsson; [2021-02-24]
    Keywords : Software-as-a-Service; Pharmaceutical; Financial differences;

    Abstract : The Software-as-a-Service (SaaS) business model is a new type of business model that hasgained great attention from both researchers and practitioners. The rapid growth has resultedin a more and more refined business model and is described as the future of software. Thus, itis not unexpected that the model is frequently used for many start-ups. READ MORE

  2. 2. Manager Motivation and Organizational Change A case study of how manager motivation is fostered in a company and impacted by an organizational change effort

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Emma Walldén; Fredrik Horn; [2021-02-24]
    Keywords : Motivation; Manager Motivation; Organizational Change Process; Self- Determination Theory; Expectancy Theory; Motivational Psychology.;

    Abstract : Organizations are a fundamental part of today's society, playing an important part in people'severyday lives as well as in economic development. The key to running a successfulorganization in today’s complex business environment is to constantly develop andcontinuously motivate one’s workforce. READ MORE

  3. 3. Corporate social responsibility communication in apparel retail industry

    University essay from SLU/Dept. of Forest Economics

    Author : Natalie Saati; [2021]
    Keywords : apparel retail; CSR commitment; CSR communication; CSR communication strategy; CSR motives; institutional theory; legitimacy; sustainability; CSR; CSR engagemang; CSR kommunikation; CSR kommunikationsstrategier; CSR motiv; hållbarhet; institutionell teori; klädhandlare; legitimitet;

    Abstract : The apparel industry is accused of being socially and environmentally irresponsible. Due to the growing awareness of the social and environmental impact caused by the apparel industry, stakeholders are increasingly vigilant and demand ethical corporate behavior. READ MORE

  4. 4. The influence of guerrilla marketing on consumers’ purchasing behavior

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik; Mälardalens högskola/Akademin för ekonomi, samhälle och teknik; Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Zeineb Tarek Jawad Al Fattal; Ismael El Rharbaoui; Amara Aldebe; [2021]
    Keywords : ;

    Abstract : Date: 2021/01/21 Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Amara Aldebe, Ismael El Rharbaoui.  Zeinab Al Fattal Title: The influence of guerrilla marketing on purchasing behavior Tutor: Leanne Johnstone Keywords: guerrilla marketing, consumers’ behavior, purchasing behavior, marketing communication, brand image, WoM Researchquestion: How does guerrilla marketing influence consumers purchasing behavior? Purpose: To examine the effect of guerrilla marketing on purchasing behavior Method: Qualitative research technique Conclusion: The impact of guerrilla marketing on purchasing behavior mainly dependson the brand image and how innovative the guerrilla campaign is . READ MORE

  5. 5. Urbanization and economic freedom - are they threats to air quality? : Evidence from a panel study of low and lower-middle-income countries

    University essay from Uppsala universitet/Nationalekonomiska institutionen; Uppsala universitet/Nationalekonomiska institutionen

    Author : Albin Lundmark; Emma Roxström; [2021]
    Keywords : PM2.5; urbanization; economic freedom; fixed effects; system GMM; panel data;

    Abstract : Air pollution (in terms of PM2.5) is severe in developing countries, and the rapid population growth accompanied by urbanization may limit their potential economic development. This paper aims to investigate if urbanization and economic freedom cause higher levels of PM2.5 in developing countries. READ MORE