Essays about: "information technology smes"

Showing result 1 - 5 of 44 essays containing the words information technology smes.

  1. 1. Critical factors when implementing Lean practices and Lean distribution for a micro company in the start-up phase

    University essay from Mälardalens högskola/Akademin för innovation, design och teknik; Mälardalens högskola/Akademin för innovation, design och teknik

    Author : Amanda Ivars; Mathias Lundberg; [2019]
    Keywords : Lean; Micro Company; Start-up; Distribution Strategy; Implementation of Lean; SME; Logistics; JIT;

    Abstract : The aim for this study is to identify the critical factors for an implementation of Lean for a micro company in the start-up phase, as well as to identify which Lean practices that are most applicable for a distribution strategy in a micro company. The aim was divided into two research questions: • RQ1: Which factors of a Lean implementation is critical for a producing micro company in the start-up phase? • RQ2: How applicable are lean tools and practices for a micro company’s distribution strategy? The research approach used to answer the aim and research questions were a literature review and a case study. READ MORE

  2. 2. Social media marketing of SMEs in regional Sweden : A study of the automotive sales industry

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan; Högskolan i Jönköping/Internationella Handelshögskolan; Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Robin Björk; Jesper Lindbom; Ville Piirilä; [2019]
    Keywords : ;

    Abstract : Abstract   Background The recent developments in technology have resulted in an emergence of social media platforms and they are now an essential part of everyday lives of consumers and businesses. Since a lot of companies utilize social media in their marketing activities, the marketing strategies of small and medium sized enterprises (SMEs) have changed from the traditional practises. READ MORE

  3. 3. Post-Implementation Improvement of ERP System Usage in SMEs : An Empirical Study of E-Commerce Retail Companies in Sweden

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Josefin Kvillert; Sami Reijonen; [2018]
    Keywords : ERP; ERP system; Post-implementation; ERP usage; usage; Improvement; ERP improvement; SMEs; Affärssystem; affärssystemsanvändning; efter implementation; förbättring; affärssystemsförbättring; små- och mellanstora företag; efterimplementation;

    Abstract : Background: ERP systems were perceived as the most significant invention for corporations during the rise of information technology in 1990s (Davenport, 1998). Today ERP systems are a multibillion dollar business and used by both LEs and SMEs. READ MORE


    University essay from KTH/Fastigheter och byggande; KTH/Fastigheter och byggande

    Author : Rohan Kulkarni; Rohit Dahiya; [2018]
    Keywords : Knowledge management; SMEs; Indian Construction Industry;

    Abstract : The construction industry is one of the largest industries in the world and its contribution to the Indian GDP is 7.74% and the Indian construction industry is worth $120 Billion. Though major part of the sector is governed by the small to medium enterprises. The SMEs work from small cities to larger metropolitans. READ MORE

  5. 5. Assessing the business opportunity for royalty-free music in public spaces targeting SMEs

    University essay from Lunds universitet/Produktionsekonomi

    Author : Pontus Akervall; Richard Laurens; [2017]
    Keywords : In-store music; Royalty-free music; Software-as-a-Service SaaS ; Small and medium-sized enterprises SMEs ; Market assessment; Value offering; Go-to-market strategy; Technology and Engineering;

    Abstract : The digitalization of the music industry has meant a drastic increase of public accessibility of recorded music, which has transformed the way in which music is being consumed. From initially being restricted by the physical disposition of CDs and vinyl, the prospect of digital downloading and music streaming has rapidly transformed the music landscape as the world knows it. READ MORE