Essays about: "Business Strategy"

Showing result 31 - 35 of 2492 essays containing the words Business Strategy.

1. 31. Impacts of Covid-19 on Cooperatives in Sweden : a Case Study of Arla Foods

   University essay from SLU/Dept. of Economics

   Author : Farhana Sultana; Nourhan Raafat Moustafa Abdelsalam; [2023]
   Keywords : Cooperatives; Covid-19; Covid-19 pandemic; resilience; strategy; internal governance; decision making; economic Impact; crisis management; crisis decision-making framework;

   Abstract : Different organizations face diverse challenges to survive during Covid-19. Rare external disruptions due to natural causes such as pandemics affect a company's ability to continue operations, from obtaining raw materials from suppliers to delivering finished products directly to the market. READ MORE

3. 32. Building Personal Brand Heritage

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Emma Barfus; Giorgia Gaetaniello; Sara Safaee; [2023]
   Keywords : brand heritage; heritage brands; history; brand identity; brand trust; brand loyalty; Business and Economics;

   Abstract : The importance of brand history in brand heritage has often been stressed in research. However, it has not been researched how brands can create a brand heritage without making their personal history a focal point of their brand strategy. This paper examines if there is more than one way to conceive brand heritage.. READ MORE

4. 33. Framing and supporting Sustainable Entrepreneurship : A Qualitative Study of Science Park

   University essay from Jönköping University/HLK, Globala studier

   Author : Evgeniia Popova; [2023]
   Keywords : Science Parks; Sustainable Entrepreneurship; Sustainable business development; Start-ups; Early-stage entrepreneurs; Sustainability.;

   Abstract : This thesis investigates how Jönköping Science Park frames and supports sustainable entrepreneurship in the region. More specifically, it discusses how this Science Park implements sustainability in collaboration with entrepreneurs and start-ups. READ MORE

5. 34. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Julie Melchior Eide; Henriette Grønlund Christensen; [2023]
   Keywords : Sustainability; corporate branding; corporate rebranding; internal corporate rebranding; strategy as practise; sustainable corporate brands; Business and Economics;

   Abstract : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. READ MORE

6. 35. Unveiling the Influence of Organizational Culture on Innovation in Family Businesses : Lessons from Sweden and Italy

   University essay from Umeå universitet/Företagsekonomi

   Author : Emma Liedholm; Alice Röström; [2023]
   Keywords : Family Business; Organizational Culture; Innovation;

   Abstract : Family businesses are a significant part of the global economy, contributing to employment and GDP growth. However, they face challenges in a dynamic and competitive landscape, requiring a shift in traditional approaches and a focus on innovation. READ MORE