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Found 3 essays matching the above criteria.

  1. 1. Advancing the COO Construct From an Affective Dimension : The Application of Projective Technique

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Anthon Andersson; Robin Guntell; [2015]
    Keywords : country of origin; brand origin recognition accuracy; country-specific associations; collage technique; ad copy technique; projective technique;

    Abstract : Master thesis, Master's degree program Marketing, Economic School Linnaeus University, Växjö Sweden, Spring semester 2015. Author: Andersson Anthon, Guntell Robin Tutor: Soniya Billore Examiner: Anders Pehrsson Title: Advancing the COO Construct From an Affective Dimension: The Application of Projective Technique Purpose: The purpose in this article is to break from traditional research and its accompanying cognitive research methods in order to advance the COO field from a more accurate perspective that also involves an affective dimension as well. READ MORE

  3. 2. Using Clustering in a Cognitive Tutor to Identify Mathematical Misconceptions

    University essay from Lunds universitet/Institutionen för datavetenskap

    Author : Johan Andersson; Hannes Johansson; [2015]
    Keywords : Intelligent Tutoring System; Cognitive Tutor; Clustering; Educational Software; Technology and Engineering;

    Abstract : We have implemented an Intelligent Tutoring System (ITS) prototype for teaching multi-column addition and subtraction to children aged 5-10, using a digitalized version of the Montessori bank game exercises. An Intelligent Tutoring System is a piece of software that teaches a certain subject to its users, and that typically uses artificial intelligence related algorithms to personalize the educational process. READ MORE

  4. 3. Second Life : New opportunity for higher educational institutions

    University essay from IHH, Företagsekonomi

    Author : Axel Andersen; Emil Hristov; Hamid Karimi; [2008]
    Keywords : Second Life; Virtual Worlds; Distance learning; Marketing; Universities;

    Abstract : Bachelor thesis within Business Administration Title: Second Life – New opportunity for higher educational institutions Authors: Axel Andersen, Emil Hristov & Hamid Karimi Tutor: Olga Sasinovskaya Date: May, 2008 Subject terms: Second Life, virtual worlds, distance learning, marketing, universities, stu-dents, interactions Executive summary Background: Virtual worlds such as Second Life have been used in the corporate world for a few years now. However, it is only recently that higher educational institutions have seen the marketing and educational potential inside this world. READ MORE