Essays about: "Ellen Dittberner"

Found 1 essay containing the words Ellen Dittberner.

  1. 1. E-commerce strategy implementation : A comparison between theory and practice

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Ellen Dittberner; Linda Johansson; [2015]
    Keywords : E-commerce; e-commerce strategy implementation; e-commerce strategy model; critical success factors; e-commerce strategy success;

    Abstract : As a result of the continuous development of the business environment, many traditional organizations decide to implement electronic commerce (ecommerce). Implementing ecommerce successfully may generate highly rewarding results, while an inefficient implementation may lead to endan- germent of the organization's survival. READ MORE