Essays about: "Emilia Wiik"

Found 1 essay containing the words Emilia Wiik.

  1. 1. Nudge is all around - but what is around the nudge?

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Leon Nudel; Emilia Wiik; [2016]
    Keywords : Nudge; Choice architect; Attitudes; Decision-making; Task structure surplus;

    Abstract : Nudge theory has become widely popular and influences a variety of fields and policy decisions. Most research done on nudging has focused on the task structure, the environment where the decision is made, and its behavioral effect. The task structure surplus (i.e. READ MORE