Essays about: "professional relationship"

Showing result 1 - 5 of 135 essays containing the words professional relationship.

  1. 1. Relationship marketing for auditors : A qualitative study on how SME auditing firms practicerelationship marketing

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap; Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Sandra Granfeldt; Inez Nastasi; [2019]
    Keywords : Auditing; SME; Relationship marketing Professional services;

    Abstract : Background: Previous research show that there is a need for marketing strategies in SMEs that offer professional services, such as auditing firms. Also, the combination of marketing and auditing is a fairly new concept, due to legal and ethical regulations. READ MORE

  2. 2. Who should manage internal projects? : A case study in the Swedish mining industry

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Albin Mikko; Alexander Silfver; [2019]
    Keywords : Project management; project manager; outsource project management; outsource; internal projects; consultant project manager;

    Abstract : Millions of people around the world consider project management as their major task in their profession, yet the demand for project managers is still increasing. To face this demand many organizations use consultants as project managers for their projects. READ MORE

  3. 3. Digital Sports Sponsorship : The Impact of Digital Communication Channels on Sponsorship Relationships

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Yannik Felix Frisch; Jaakko Alarik Tawast; [2019]
    Keywords : Sponsorship; Digitalisation; Consumer Co-Creation; Engagement; Relationship Marketing; Social Media Marketing;

    Abstract : Supporters and spectators of sports club matches are often exposed to advertising of sponsors of the respective club. The most common exposure is to billboard ads, such as, e.g. LED screens on the side of the football pitch, the logo of sponsors embedded in the ice of an ice hockey rink or the logo of the sponsor on the athletes' jerseys. READ MORE

  4. 4. Advertising agencies’ attractiveness in the exploration phase

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Anton Nordström; Vincent Pontho; [2019]
    Keywords : Agency attraction; exploration phase; professional services;

    Abstract : This paper digs deeper into the concept of attraction and what makes a marketing agency attractive. The authors focus on the very first stage of a business relationship before the project sets off, seeking to uncover what attraction is and which factors influence it. READ MORE

  5. 5. Restricted Movements : A study of performative values of abstract garments and objects

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Josefin Wilkens; [2019]
    Keywords : Performative fashion; movement; performance; shape; communication; garment; restriction; space; object; Interaction;

    Abstract : This thesis investigates performative values of garments and objects in relation to space. It aims to show the potential of using abstract garments and objects as choreographers and communicators for dance performance. The concept of creating garments that act as indicators for movement in contemporary dance is insufficiently explored. READ MORE