Essays about: "Enterprise Gamification"

Showing result 6 - 7 of 7 essays containing the words Enterprise Gamification.

1. 6. LEAN-BASED ENTERPRISE GAMIFICATION : Realization of effective gamification in an enterprise context

   University essay from Högskolan i Skövde/Institutionen för informationsteknologi

   Author : Clayton Freitas; [2015]
   Keywords : gamification expectation; apathy measurement; flow anticipation; effective gamification; player-centered design; gamification optimism; gamification indifference; gamification anticipation;

   Abstract : This thesis uses two frameworks for effective gamification and makes a realization of part of them, with the aim of proposing a stage before gamification itself: the enterprise anticipation of gamification, which can be either of optimism or apathy. It can reveal to an enterprise willing to foster people’s motivation which gamification elements are more likely to succeed due to the uncertainties that the concept still carries. READ MORE

3. 7. Enterprise gamification of the employee development process at an infocom consultancy company

   University essay from Lunds universitet/Produktionsekonomi

   Author : Frang Kristoffer; Mellstrand Robin; [2012]
   Keywords : Gamification; Enterprise Gamification; Game Layer; Employee engagement; Behavioural change; Employee development; Technology and Engineering;

   Abstract : Gamification is a new trend that seeks to engage people and change their behaviour by implementing game-design thinking in non-game contexts. Recent analytics predicts that more than 70 % of the world’s 2000 largest organisations will have at least one gamified platform by 2014, which indicates that gamification is, and will continue to be, very important in the future of IT-strategy and digital marketing. READ MORE