Essays about: "Hans Brunk"

Found 1 essay containing the words Hans Brunk.

  1. 1. The Relationship between R&D Investment, Strategic Evolution and Firm Performance in the Automotive Industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Hans Brunk; Lynn Hamandi; [2020]
    Keywords : Strategy; R D; Firm Performance; Renault; BMW; Business and Economics;

    Abstract : The purpose of this study is to investigate the relationship between R&D investment and strategy on firm performance for two automotive firms—Renault and BMW. This research was selected to explore the relatively undiscovered area of R&D expenditures and strategy as crucial determinants of firm performance. READ MORE