Essays about: "Strategy"

Showing result 1 - 5 of 5721 essays containing the word Strategy.

  1. 1. The Future of Scent as Trademarks in the European Union - A comparative study of the challenges and possibilities for protection of olfactory signs in the European Union and the United States

    University essay from Göteborgs universitet/Juridiska institutionen

    Author : Robin Klingberg; [2019-06-11]
    Keywords : ;

    Abstract : As the uses and functions of trademarks changes, the type of sign considered trademarks changes as well. Today, many would consider sound jingles or even colors as obvious choices in a successful marketing strategy. Though somewhat lurking in the shadows for at least three decades, olfactory signs have yet to reach their breakthrough. READ MORE

  2. 2. The Challenges of a Swedish SME in Entering the Chinese market - A case study on the market entry process of Cibes Lift Group AB to the Chinese market

    University essay from Göteborgs universitet/Graduate School

    Author : Malthe Vesström; Syed Nabil Raiyan; [2019-03-19]
    Keywords : SME; internationalization; emerging market; China; barriers; internal; external; challenges;

    Abstract : MSc in International Business and Trade.... READ MORE

  3. 3. WOMEN IN FORESTRY, A VALUABLE ASSET OR BODIES OUT OF PLACE?

    University essay from Institutionen för matematiska vetenskaper

    Author : Kristina Nordh; [2019-02-20]
    Keywords : Gender Equality; Place; Body; Gender equality strategy; Forestry; Social Reproduction;

    Abstract : This thesis investigates what it can mean to be a woman in forestry in JönköpingCounty. It asks how the participant experience their situation as women in forestryand what gendered power structures appear in their stories. READ MORE

  4. 4. The Impact of Digital Healthcare - A study that examines the effects of digital healthcare services on performance in primary healthcare in Sweden

    University essay from Göteborgs universitet/Institutionen för nationalekonomi med statistik

    Author : Felix Ekenstam; Carl Eklund; [2019-02-15]
    Keywords : Digital healthcare; Primary healthcare; Waiting List; Substitute; Healthcare Market; Demand for Healthcare; Difference-in-Difference approach;

    Abstract : This paper examines what effect digital healthcare has on primary healthcare in Sweden. Using aggregated register data from Jönköping county council and datasets, from väntetider and from hälsokollen a difference- in difference (DiD) analysis is conducted. READ MORE

  5. 5. Bearing of the International System in a south-south cutting-edge free trade agreement: The case of the free trade agreement between Uruguay and Chile

    University essay from Göteborgs universitet/Institutionen för globala studier

    Author : Amaranta Villarreal Nansen; [2019-02-04]
    Keywords : free trade agreement; development; International System; policy space; kicking away the ladder;

    Abstract : Uruguay signed a cutting-edge free trade agreement with Chile that triggered political discussions on the impact it would have on Uruguay’s development. This agreement is the first bilateral trade instrument framed under Uruguay’s current international economic and trade insertion strategy, and serves as a case study to examine the bearing of the International System on that strategy, on the instruments Uruguay pursues to further it, and on the country’s future development prospects. READ MORE