Essays about: "IKEA Thailand"

Showing result 1 - 5 of 6 essays containing the words IKEA Thailand.

  1. 1. How large-scale companies and social enterprises improve the sustainability of their partnership? : The case study of IKEA and Doi Tung social enterprise in Thailand

    University essay from KTH/Industriell Management

    Author : Louis Simon; Chulee Wangsirilert; [2017]
    Keywords : corporate-social enterprise partnership; social enterprise; partnership sustainability; business strategy;

    Abstract : Nowadays consumers have become more and more socially conscious because of the rising concern about social and environmental issues. In this context, large scale companies are one of the main actors which are required to increase their efforts. READ MORE

  3. 2. How large-scale companies and social enterprises improve the sustainability of their partnership? : The case study of IKEA and Doi Tung social enterprise in Thailand

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : CHULEE WANGSIRILERT; LOUIS SIMON; [2017]
    Keywords : ;

    Abstract : .... READ MORE

  4. 3. The Interrelationship ofthe Market-Driving Approachand the Organizational Culture : A qualitative study of the market-driving companies

    University essay from Handelshögskolan vid Umeå universitet

    Author : Phansamon Gansuwan; Athipa Siribunluechai; [2011]
    Keywords : Market-orientation; Market-driving approach; Organizational culture; Transformational leadership; IKEA Thailand; Land and Houses;

    Abstract : Thee market-driving approach has been cited by several business academic scholars (Jaworski,Kohli, & Sahay, 2000; Carpenter, Glazer, & Nakamoto, 2000; Kumar, Scheer, & Kotler, 2000;Harris & Cai, 2002; Hills & Sarin, 2003; Carrillat, Jaramillo, & Locander, 2004; Schindehutte,Morris, & Kocak, 2008) as a significant approach of the market-oriented company that canprovide a sustainable competitive advantage. Moreover, the organizational cultures developed bythe transformational leadership behavioral style are likely to play an important role in themarket-driving approach (Carrillat et al. READ MORE

  5. 4. Furniture Consumption in Thailand : A Kano model study of IKEA with implications for the strategy making process

    University essay from Fakulteten för ekonomi, kommunikation och IT

    Author : Prach Boonsener; Siti Nur Shahizah Mohd Thazali; [2011]
    Keywords : IKEA; Furniture retailer; Thai consumer behavior; Kano’s model;

    Abstract : This thesis is a study of Thai consumer behavior that affects the purchasing and servicing in the furniture retail industry. A market survey was conducted in Thailand to support this study. The target group of this study is people residing in Bangkok aged 25 year old and above. READ MORE

  6. 5. Cultural adaptation required for IKEA to increase the organizational effectiveness in Thailand

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Sirinthip Lertsirimongkolchai; Panotporn Phaiboonkit; [2010]
    Keywords : Cultural difference; cultural adaptation; organizational effectiveness; IKEA corporate culture; Thai culture in the workplace; Swedish culture; Hofstede’s cultural dimension and Schwartz framework;

    Abstract : .... READ MORE