Essays about: "Importance of internet"

Showing result 21 - 25 of 343 essays containing the words Importance of internet.

  1. 21. The effects of different acquisition strategies on brand equity and purchase intention

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Pupu Jin; [2023]
    Keywords : Brand image; Acquisitions and Mergers; Automobile industry; Brand equity; Purchase intention;

    Abstract : Purpose - This study investigates the effect factors of brand equity and purchase intention for the original brand from the M&A perspective, involving two types of acquisitions (acquiring a medium image brand and acquiring a high-end image brand). The study object is a Chinese low-end automobile brand, Changcheng, who seeks to improve the brand. READ MORE

  2. 22. The role of marketing to avoid product returns in online shopping : how marketers help online consumers to make better purchase decisions and thus avoid product returns

    University essay from SLU/Dept. of Economics

    Author : Mohamad Saad El Deen; [2023]
    Keywords : E-commerce; high products return; digital marketing; consumer decision journey; avoid products returns;

    Abstract : The increasing alarm about global climate change and the related consequences on the planet and humankind has raised the voices to adopt sustainability within organisations and businesses. The wide spread of the internet and smart devices allowed many consumers to buy their needs through smart devices without the need to travel to physical stores. READ MORE

  3. 23. Prototyping and manufacturing of air-controlled damper unit to improve cooling system operating efficiency for data centers

    University essay from Luleå tekniska universitet/Institutionen för teknikvetenskap och matematik

    Author : Peter Nilsson; [2023]
    Keywords : data center; cooling; server; design; efficiency; model; design; holistic cooling; cooling system; air cooling; differential pressure; wind tunnel; CRAH; datacenter; luftkylning; modell; design; CRAH; kylning; tryck; vindtunnel; server;

    Abstract : More and more people are using the internet for data processing, transfer, and storage. With it comes a higher demand for computational power from data servers. Unsurprisingly, the data center industry is becoming an increasingly large industry that is important for people’s daily lives. READ MORE

  4. 24. #1ed760: How green is Spotify? The importance of reporting for democratic and sustainable digitalisation

    University essay from Lunds universitet/LUCSUS

    Author : Francesca Fitzgerald; [2023]
    Keywords : Sustainability Science; participatory democracy; delay discourse; climate change; data centres; Social Sciences;

    Abstract : Internet services can aid steps towards sustainability, but can also be a means of exploitation and power-ownership. Data centres are an intrinsic part of this system, but reporting regulations do not require full disclosure on them. This paper takes the position that incomplete or misleading reporting is a form of delay discourse. READ MORE

  5. 25. Memes Beyond Virality: An abductive thematic analysis on memetic communication in politically active youth, aged 18 to 27

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Ida Andersson; [2023]
    Keywords : Memes; Strategic Communication; Tribalism; Political Communication; Social Media Marketing.; Social Sciences;

    Abstract : In this exploratory study, the communicative role of political memes and their influence on group dynamics are examined through an abductive research approach. The method involves semi-structured interviews with politically active individuals spanning the political spectrum. READ MORE