Essays about: "Linus Wikström"

Found 2 essays containing the words Linus Wikström.

  1. 1. Store image perceptions

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Wikström Linus; [2015]
    Keywords : Store image; Customer satisfaction; Store Loyalty; Perception; Retail mix;

    Abstract : Abstract Background The food retail business is characterized by fierce competition between a few large actors and low switching costs for consumers due to the similar offerings of the stores. In an oligopolistic market struc- ture like this it is critical for stores to create a loyal customer base in order to gain a competitive advantage. READ MORE

  3. 2. Surface treatment of cellulose ethers Ytmodifiering av cellulosaetrar

    University essay from Högskolan i Borås/Institutionen Ingenjörshögskolan

    Author : Linus Wikström; [2014]
    Keywords : Cellulose ether; cellulose; Bermocoll; glyoxal; surface treatment with glyoxal; EHEC;

    Abstract : The aim of this diploma work was to execute surface treatment of non-ionic cellulose ethers EHEC that AkzoNobel provides under the tradename Bermocoll®. In order for the cellulose ether to dissolve without forming lumps, some surface treatment is commonly required. READ MORE