Essays about: "Melis Alver"

Found 1 essay containing the words Melis Alver.

  1. 1. Online consumer behaviour during a pandemic: : A study on the effects of Covid-19 on online consumers in Sweden.

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Melis Alver; Haris Kurtisi; [2021]
    Keywords : Covid; Pandemic; Consumer Behaviour; TPB model; Qualitative study;

    Abstract : From an online consumers' point of view, explore the online shopping behavioural changes in Sweden that could be caused by covid-19 and investigate through Theory of Planned Behaviour if the changes would affect consumers' online shopping intention in Sweden after the pandemic. ... READ MORE