Essays about: "Newspaper management thesis"

Showing result 11 - 15 of 18 essays containing the words Newspaper management thesis.

  1. 11. The Coexistence of New and Old Business within an Established Firm - A case study of Göteborgs-Posten

    University essay from Göteborgs universitet/Graduate School

    Author : Maria Berglund; Emma-Lovisa Renström; [2012-07-16]
    Keywords : newspaper organizations; established firms; corporate entrepreneurship; ambidexterity;

    Abstract : Newspapers all over the world are under pressure due to the technological shifts of the information age. While circulation and readership of printed newspapers are dropping constantly and offer gloomy growth prospects, they remain the largest revenue source. READ MORE

  2. 12. Constructing Politics : Discrepancy and Discourses in the E-waste Domain

    University essay from Tema vatten i natur och samhälle; Filosofiska fakulteten

    Author : Fredrik Envall; Martin Forsman Hedman; [2012]
    Keywords : Political handling; electronic waste; discourse analysis; public debate; USA; Sweden; discrepancy; Politisk hantering; elektronikavfall; diskursanalys; offentlig debatt; USA; Sverige; diskrepans;

    Abstract : The societal benefits of new technology and electronic products can hardly be underestimated. However, new technological achievements bring problems as well since obsolete products, due to ever-growing amounts and complex composition, are difficult to handle in a sound manner. READ MORE

  3. 13. Differences in Use of CRM Systems in a Sales Context

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Tuomas Ollilainen; Annica Rosengren; [2011]
    Keywords : CRM; Management Control Systems; Marketing;

    Abstract : Non-selling activities, such as sales planning, teamwork, sales support, sales tracking, etc., are important parts of sales activities in any company. Earlier research has shown that the difference between effective and less-effective organizations can be found in the performance of the non-selling activities. READ MORE

  4. 14. Reinventing the business model of the newspaper industry

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Rita Johnson; Aldo Gutierrez; [2010]
    Keywords : newspapers; business models; business model reinvention;

    Abstract : In developing this thesis, we made an analysis of the newspaper industry in the United States, using The Wall Street Journal as a case study. This research project includes information and analysis on the evolution of Dow, Jones & Company (parent company of the newspaper) and its direct link to the Wall Street Journal from its initial days and along way this thesis highlights the changes that have been implemented between the 19th and the 21st centuries. READ MORE

  5. 15. What gets measured gets done? : a study within the newspaper industry

    University essay from IHH, Redovisning och finansiering

    Author : Ulf Einarsson; Anna Persson; [2007]
    Keywords : Management accounting; performance measurements; incentives; newspaper industry;

    Abstract : According to Atkinson, Banker, Kaplan and Young (1995) management accounting and control practices have an important role within today’s organizations. In order for the organization to be successful, information on the finances and performance are crucial. READ MORE