Essays about: "Ola Olofsson"

Found 3 essays containing the words Ola Olofsson.

  1. 1. Are we using a saw to hammer a nail? : Opportunities and challenges of user involvement in remote IT projects; from the perspective of IT consultants

    University essay from Linköpings universitet/Informationssystem och digitalisering; Linköpings universitet/Filosofiska fakulteten

    Author : Oskar Wagrelius; Ola Olofsson; [2022]
    Keywords : User Involvement; Digital Communication; Media Synchronicity Theory; Remote Work; Användarinvolvering; Digital kommunikation; Distansarbete;

    Abstract : User involvement has been championed as essential for the success of IT projects, both by practitioners as well as academia. Traditionally, user involvement activities between clients and consultants have been conducted in physical closeness. READ MORE

  2. 2. The Risks of Shock Advertising for Non-profit Organizations : A qualitative study of the effects of shock advertising on consumer processing and evaluation

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Ola Olofsson; Marcus Funke; [2020]
    Keywords : Brand Image Incongruity; Shock Advertising; Consumer Processing; Consumer Evaluation; Brand Evaluation;

    Abstract : The use of shock advertising as a means to attract consumers’ attention has been prevalent during the last decade. This is especially true in the case of non-profit organizations, where consumers are more lenient to incongruent and explicit imagery. READ MORE

  3. 3. The CSR Implementation process : a four-step model to an efficient Corporate Social Responsibility (CSR) implementation

    University essay from Institutionen för ekonomi

    Author : Niklas Hermansson; Ola Olofsson; [2009]
    Keywords : ;

    Abstract : Companies’ responsibility beyond just making profit has been given extra focus in recent years. The debate on whether Corporate Social Responsibility (CSR) is a choice or a necessity for global companies made us interested in the subject and the research on how companies actually deal with the issues. READ MORE