Essays about: "Olga Sobtsenko"

Found 2 essays containing the words Olga Sobtsenko.

  1. 1. Control, Review and Monitoring of a Project Portfolio : The Study of Projects in the Implementation Phase

    University essay from IHH, Företagsekonomi

    Author : Olga Sobtsenko; Jelena Tararyko; [2009]
    Keywords : Project portfolio; project portfolio management; multi-project management; multi-project environment; project portfolio control and monitoring; project performance criteria; project portfolio management support systems;

    Abstract : Introduction: A trend for organisations to change from single to multiple project management has been observed over the last couple of decades. Organizations shifted their focus from single project management towards the simultaneous management of the whole set of projects as one entity – project portfolio. READ MORE

  3. 2. The Impact of Viral Marketing on Brand Awareness: The Study of SMEs.

    University essay from IHH, Företagsekonomi

    Author : Olga Sobtsenko; Ajdin Hasic; []
    Keywords : Viral Marketing; Brand Awareness; Impact of Viral Marketing on SMEs;

    Abstract : Introduction: Mass marketing techniques have dominated the marketing strategies implemented by companies worldwide. Media such as radio, television, newspapers, direct mail etc. were the ones carrying out the message to the large audience. READ MORE