Essays about: "R NPD"
Showing result 6 - 10 of 13 essays containing the words R NPD.
-
6. Additional Value in Project Portfolio Selection : Doing the right things by right valuation – Gains of real options portfolio theory
University essay from Blekinge Tekniska Högskola/Sektionen för managementAbstract : Purpose: The purpose of this thesis is to address the, by scholars and managers alike, expressed need of development in the project portfolio selection. The research will aim to investigate how the selection of innovation projects portfolios could change if flexibility, and with it uncertainty, were added to the project portfolio selection. READ MORE
-
7. IMPLICATIONS OF NEW PRODUCT DEVELOPMENT PROCESSES WITHIN THE SWEDISH HIGH-TECHNOLOGICAL MANUFACTURING INDUSTRY BASED ON A MULTI-ASPECT APPROACH
University essay from KTH/Industriell ekonomi och organisation (Inst.)Abstract : As business, technologies, and products changes so quickly in the modern day business environment, the complexity of launching new products into global markets increases. Therefore, the significance of the new product development (NPD) concept is rising, according to researchers. READ MORE
-
8. Organizational politics in the front end of innovation : What types of organizational politics can be identified in the front end of innovation - an explorative study
University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)Abstract : New product development (NPD), represent a valuable source for companies’ futuresustainability and development. Previous literature underline the importance of managing theearly period of NPD, since this can increase the performance and consequently reduce theproducts time to market. READ MORE
-
9. THE R&D AND MARKETING INTERFACE IN NEW PRODUCT DEVELOPING COMPANIES : FUNCTIONAL INTEGRATION AND CONSENSUS LEADERSHIP IN SCANDINAVIAN COMPANIES
University essay from Blekinge Tekniska Högskola/Sektionen för managementAbstract : To meet market needs, high-technology companies need to integrate their marketing and R&D functions in their New Product Development (NPD) programs. Despite extensive research on factors affecting R&D/marketing integration, resulting in several manager improvement recommendations, the conflicts at the R&D/marketing interface during NPD remains a problem the industry. READ MORE
-
10. Outsourcing Research & Development - Future Challenges and Management Implications
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : It is a common practice to outsource activities that are easily identified and separated from core business. However, firms are also increasingly outsourcing complex activities that are closer to core, such as Research & Development (R&D). READ MORE