Essays about: "Roelof Noback"

Found 1 essay containing the words Roelof Noback.

  1. 1. In a world without faces : A qualitative study on the influence of digital communication on export sellers’ perception of sensemaking and misunderstandings in buyer-seller relationships

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Vincent Bröms; Roelof Noback; [2022]
    Keywords : Digital Communication Technologies DCTs ; Formalization; Socialization; Sensemaking; Ambiguity; Misunderstandings;

    Abstract : Traveling salespeople usually play an integral part in exporting firms’ strategy. However, the Covid-19 pandemic and travel restrictions have forced many businesses to rely on digital communication technologies for communication with distant customers and partners they usually would meet with in person. READ MORE