Essays about: "Siddharth Mishra"
Found 1 essay containing the words Siddharth Mishra.
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1. "I feel it’s very dystopian" : Exploring User Perceptions and Attitudes Towards Virtual Influencers
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : Virtual influencers (VIs), computer-generated characters, can act as a medium to influence followers on social media platforms. This is a relatively novel phenomenon, with popular VIs having over six million followers. This study investigates VIs from the perspective of human-computer interaction. READ MORE
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