Essays about: "Social Media Guidelines"

Showing result 16 - 20 of 67 essays containing the words Social Media Guidelines.

1. 16. Nike’s Dream Crazy campaign and how it influenced views and opinions towards the brand

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Oskar Brandberg; Mathias Myrefelt Norlinger; Kevin Ngo; [2020]
   Keywords : Nike; Swedish consumer behaviour; Political Consumerism; Kaepernick; Political stance; Business and Economics;

   Abstract : Purpose: In 2018 Nike launched an advertisement campaign called “Dream Crazy” that provoked controversial reactions in social media and large coverage in the media. This qualitative study aims to find out what Swedish students aged 19-24 think of specifically the political aspect of that campaign, and how much it matters and influences their decision making when choosing products. READ MORE

3. 17. "Express yourself in new ways" - wait, not like that : A semiotic analysis of norm-breaking pictures on Instagram

   University essay from Jönköping University/HLK, Medie- och kommunikationsvetenskap

   Author : Andrea Bille Pettersson; Aino Vauhkonen; [2020]
   Keywords : social media; norms; roles; gender; self-representation; digital activism; censorship; female sexuality; women stereotyping;

   Abstract : Instagram, as one of today’s largest social media platforms, plays a significant part in the maintaining and reproducing of existing stereotypes and role expectations for women. The purpose of the thesis is to study how Instagram interprets violations against its guidelines, and whether decisions to remove certain pictures from the platform are in line with terms of use, or part of human subjectivity. READ MORE

4. 18. Context-aware augmented reality experiences using cloud-based systems

   University essay from Högskolan i Skövde/Institutionen för ingenjörsvetenskap

   Author : Victor Igelmo; [2020]
   Keywords : Augmented reality; industrial internet of things; product lifecycle management; industry 4.0; manufacturing technologies;

   Abstract : The new reality is about connectivity. From social media to collaborative tools in work environments, people and their devices are highly intercommunicated. This reality also affects the manufacturing industry, which has been developing standards to keep up with technology and take advantage of it. READ MORE

5. 19. Policies and Guidelines in B2B Social Media Marketing : A Qualitative Study

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Ellinor Karlsson; Linnéa Wallberg; Rebecka Tudorache; [2020]
   Keywords : Social Media; Social Media Marketing; Social Media Policies; Social Media Guidelines; Social Media Risk Management; Social Media Risks; Business-to-Business B2B ; B2B Social Media Marketing;

   Abstract : This qualitative study focuses on how social media policies and guidelines are used in practice within nine different Swedish industrial B2B companies. This study identifies their social media policies and guidelines in order to examine its content and investigates how the participating companies use their social media policies and guidelines in their marketing activities according to the interviewees. READ MORE

6. 20. Community Policing with support of digitalcommunication channels

   University essay from Mittuniversitetet/Avdelningen för data- och systemvetenskap

   Author : Maria Kallin; [2019]
   Keywords : CMC; community policing; social media; digital communication channel; trust; crime prevention; informatics;

   Abstract :   While today's   police forces are decreasing in number and their resources are limited,   population is at the same time increasing. This means that other types of   efforts and strategies are needed to fight crime. READ MORE