Essays about: "Social Media and the Future Valley"

Found 2 essays containing the words Social Media and the Future Valley.

  1. 1. Citizens resisting Smart Cities’ initiatives : The case of Concepción (Chile) and the R+D PACYT project.

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Natalia Belén Sandoval Quezada; [2021]
    Keywords : Smart cities; urban social conflict; right to the city; flagship projects; corporate storytelling; placebo interventions.;

    Abstract : Parque Científico y Tecnológico (PACYT, Science and Technology Park) is a large-scale R+D project that seems to be framed in a Smart City plan for Concepción, Chile, which the media has presented as “the Chilean Silicon Valley” (Araus, 2015; Tele13, 2019) and promises to bring not only research and development opportunities for the city but also thousands of direct and indirect jobs (Estudio Interdiseño, 2018; la Tercera, 2015) carried out by PACYT Corporation. Nonetheless, voices have raised to question the construction of the 91 hectares initiative, and some of them have even organized in citizen groups targeting the creation of the urban complex, which actively share information contesting the PACYT through social media, and coordinate activities to protest and spread the word. READ MORE

  2. 2. The Power of social media when creating business networks : MBA-thesis in marketing

    University essay from Institutionen för ekonomi

    Author : Anneli Fors; [2008]
    Keywords : Ahead - Media Communication; Blog; Community; Networks; Social Media and the Future Valley;

    Abstract : Aim: This is a study of social media in the Future Valley media network. •To study social media is important because it ischanges the rules of marketing forever. The new economy gives the individual power. READ MORE