Essays about: "Stategic Turnaround"

Found 1 essay containing the words Stategic Turnaround.

  1. 1. This too shall pass: A study of strategic turnarounds in the Swedish Media Industry

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Sofia Hjelm; Sofie Karlsson; [2011]
    Keywords : Media; Stategic Turnaround; External stakeholder Management; Industry shift;

    Abstract : This study examines strategic turnarounds in the Swedish media industry, with a focus on external stakeholder relations. The industry has been going through a structural change, with new technologies leading to a shift in consumption behavior. READ MORE