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1. 1. Contextual dependence of a business model : A study of IT companies

   University essay from Institutionen för informatik (IK)

   Author : Tetiana Gron; [2014]
   Keywords : business models; business model components; contextual use; information technologies; organizational life cycle;

   Abstract : The research presented here is dedicated to the contextual dependence of a business model assumed by an IT company. A business model may articulate the value of a specific technology, while the technology as such cannot generate value. This study starts with presenting a review of current understanding of the business model as such. READ MORE