Essays about: "Thesis innovation strategy"

Showing result 1 - 5 of 276 essays containing the words Thesis innovation strategy.

  1. 1. How does an individual who absorbs external knowledge affect the organizational learning in an inter-organizational cooperation? A qualitative study of Volvo Trucks knowledge acquisition in the CERC cooperation

    University essay from Göteborgs universitet/Graduate School

    Author : Lotta Sjösten; [2020-09-10]
    Keywords : Absorptive Capacity; Organisational Routines;

    Abstract : Background & Purpose:As the technology landscape of today is very complex there are many technological fields that cannot be covered by one single company. Instead joint cooperation’s between different stakeholders is needed to solve the complex technological challenges facing us. READ MORE

  2. 2. Challenging Traditional Growth Strategies - An exploratory single case study on how Forza Football designs user involvement growth strategies to enable viral growth

    University essay from Göteborgs universitet/Graduate School

    Author : Carl Larsson; Johan Horn; [2020-07-23]
    Keywords : Crowdsourcing; Open innovation; User innovation; Network effect; Value cocreation; Virality; Viral growth;

    Abstract : Background and Purpose: In order to stay competitive in a rapidly changing businessenvironment, the question of growth is perceived to be an essential issue of survival andentrepreneurial behavior. Traditionally, strategies related to growth have mostly been related toexpenses on marketing or acquisitions of smaller competitors. READ MORE

  3. 3. The role of innovation-driven SMEs in upscaling niche innovations within a regional context: An investigation of SMEs developing new mobility solutions in Västra Götaland County

    University essay from Göteborgs universitet/Graduate School

    Author : HANI ELZOUMOR; SPIROS STRACHINIS; [2020-01-03]
    Keywords : SMEs; Niche Innovations; Multiple-Level Perspective; Transition Pathway; Strategic Niche Management; Electrification; Autonomous Vehicles; Connectivity; Shared Mobility; Västra Götalandsregionen; Västra Götaland County; Sustainability;

    Abstract : MSc in Knowledge-based Entrepreneurship.... READ MORE

  4. 4. Implementing Design Thinking principles for increasing customer centricity in a B2B company : A case study at Mycronic

    University essay from KTH/Produktinnovationsteknik; KTH/Produktinnovationsteknik

    Author : Balachandar Ravichandran; Harshavardhan Ramanujam; [2020]
    Keywords : Design Thinking; Business to Business B2B ; Front End of Innovation; Customer Centricity; Visualization; Empathy; Minimum Viable Products MVPs ; Well Developed Product Development Processes; Voice of Customer; Customer Requirements Flow; Designtänkande; Business to Business B2B ; Front End of Innovation; Customer Centricity; Visualization; Empathy; Minimum Viable Products MVPs ; Välutvecklade produktutvecklingsprocesser; Customer Voice; Kundkravsflöde;

    Abstract : Design Thinking (designtänkande) är ett kundfokuserat förhållningssätt som används för att stödja innovation. Sedan starten har designtänkandet utvecklats från ett rättframt sätt att lösa tekniska designproblem till en komplex paraplykonstruktion för innovation och förhållningssättet har genom åren blivit ett allmänt accepterat och målinriktat tillvägagångssätt för effektiv produktutveckling. READ MORE

  5. 5. THE INFLUENCE OF DIGITALIZATION ON THE INNOVATION STRATEGY OF SMALL AND MEDIUM-SIZED ENTERPRISES

    University essay from Högskolan i Gävle/Avdelningen för ekonomi; Högskolan i Gävle/Avdelningen för ekonomi

    Author : Neha Verma; Sandra Ebojoh; [2020]
    Keywords : Digitalization; Digital Transformation; Innovation; SMEs; Clusters; Strategy.;

    Abstract : Aim: This study aims to increase the understanding of the influence of digitalization in the development of the innovation strategy of SMEs.  Method: The method used is a multi-case qualitative study using the inductive approach. READ MORE