Essays about: "Thesis innovation strategy"

Showing result 1 - 5 of 367 essays containing the words Thesis innovation strategy.

  1. 1. Open Innovation or Anti-Competitive Abuse? A Case-Study on the Tesla Patent Pledge under European Union Competition Law

    University essay from Göteborgs universitet/Juridiska institutionen

    Author : Lukas Wenger; [2023-08-11]
    Keywords : ;

    Abstract : Patent Pledges can be defined as “voluntary commitments by patent holders to limit enforcement of their patents, made to the public or large segments of specific markets”. In terms of IP strategy, it is a relatively new strategy, only having a history of 20 or so years. READ MORE

  2. 2. Managing Innovation in Knowledge-Intensive SMEs: A Multiple Case Study of Balancing Exploration and Exploitation

    University essay from Göteborgs universitet/Graduate School

    Author : Anders Persson; Filip Mannefred; [2023-07-20]
    Keywords : Ambidexterity; Innovation management; Innovation Strategy; Innovation Processes; Knowledge-Intensive firms; SMEs;

    Abstract : Managing the innovation processes and strategies is a common challenge for companies due to the complexity and difficulties of creating processes that favor exploitation and exploration, and not limiting the capabilities to one or the other. Being able to have a split focus and balancing these capabilities constitutes a paradox since stability and predictability are associated with exploitation, and since risk and unpredictability are associated with exploration. READ MORE

  3. 3. Diffusion of digital asset management systems in the Norwegian food and grocery market. A single case study of MyBrand Media

    University essay from Göteborgs universitet/Graduate School

    Author : Maral Javadzadeh Tabatabaee; [2023-07-19]
    Keywords : Digital asset management; diffusion of innovation; technology acceptance model; the Norwegian food and grocery market; value; value proposition; perceived value;

    Abstract : Digital asset management systems as a solution for managing digital content has been gaining attention over the last years and more IT providers are offering digital asset management systems to organizations. However, the decision to adopt this solution in a client-organization is influenced by many factors, making it a challenging and time taking process. READ MORE

  4. 4. Generative AI as a Tool for Swedish Startups - A qualitative study on how Generative AI can affect Swedish startups

    University essay from Göteborgs universitet/Graduate School

    Author : Filippa Gyllensvärd; Olivia Hiljegren; [2023-07-19]
    Keywords : Generative AI; Startup; Entrepreneurship; Innovation; Thematic analysis; Machine learning;

    Abstract : In today's rapidly evolving technological landscape, startups are constantly seeking new ways to innovate and stay ahead of the competition. One promising innovation is Generative AI, which uses large datasets to generate original content such as images, music, code, or text (McKinsey & Company, 2022). READ MORE

  5. 5. How do firms acquire strategic human resources for facilitating innovation - A multiple-case study of MNCs which have headquarters in European context

    University essay from Göteborgs universitet/Graduate School

    Author : Zhixing Zhao; Alessia Mazzalai; [2023-07-19]
    Keywords : ;

    Abstract : Nowadays, firms are required to adapt to new innovations trend which is driven by technology, products and business mode. Organizations are facing the challenge of both electrification and automation. As big players, multinational corporations (MNCs) are facing global competition in their business. READ MORE