Essays about: "användarlojalitet"

Found 2 essays containing the word användarlojalitet.

1. 1. Dimensions of User Churn in a Mobile Health Application

   University essay from KTH/Industriell Management

   Author : MIRANDA ROST; [2016]
   Keywords : churn; user loyalty; mobile applications; health; churn; användarlojalitet; mobila applikationer; hälsa;

   Abstract : Användarchurn är ett stort problem för mobile applikationer, och speciellt för älsoapplikationer. Eftersom mobila applikationer är en så ny industri finns det nästan ingen forskning om churn i mobila applikationer, och ingen forskning alls om fokuserad på churn i hälsoapplikationer. READ MORE

3. 2. Quantitative indicators of a successful mobile application

   University essay from KTH/Radio Systems Laboratory (RS Lab)

   Author : Peter Skogsberg; [2013]
   Keywords : mobile; smartphone; application; app; Android; iOS; statistics; data; metrics; quantitative; measure; downloads; rating; Pareto; successful; developer; publisher; data mining; R; ETL; API; mobil; smartphone; applikation; app; Android; iOS; statistik; data; mätvärden; kvantitativ; mätning; nedladdningar; betyg; Pareto; framgångsrik; utvecklare; utgivare; data mining; R; ETL; API;

   Abstract : The smartphone industry has grown immensely in recent years. The two leading platforms, Google Android and Apple iOS, each feature marketplaces offering hundreds of thousands of software applications, or apps. The vast selection has facilitated a maturing industry, with new business and revenue models emerging. READ MORE