Essays about: "apple in business"

Showing result 21 - 25 of 31 essays containing the words apple in business.

1. 21. Tax Planning with Holding Companies for US Investors in Europe - A Comparative Study of Holding Regimes in Sweden and Switzerland

   University essay from Lunds universitet/Juridiska institutionen

   Author : Sabina Örberg; [2013]
   Keywords : Law and Political Science;

   Abstract : In the wake of the globalization, international tax planning structures has become vital for US investors in order to meet economic challenges and to survive on the competitive market. This research indicates that countries in Europe, such as Sweden and Switzerland, provide a favourable environment for US multinational corporations to set up holding companies as a way to enjoy benefits of legal tax planning. READ MORE

3. 22. How to Market Mobile Apps as a Startup : A Case Study on Truecaller

   University essay from Jönköping University/IHH, Informatik

   Author : Magnus Johansson Angesjö; Roland Füssel; [2013]
   Keywords : Mobile apps; Marketing strategies; Startup marketing; Word of mouth marketing; WOM; WOMM; Social Media; App store; Mobile applications;

   Abstract : The mobile app market is continuously increasing and an increasingly number of actors aims to gain market shares in this business sector. At the same time the number of app stores with a significant influence on the market are few; with Google Play and Apple App Store as the major actors of the app store market. READ MORE

4. 23. The Long Tail of Loyalty : Case study of Apple Premium Resellers in Sweden

   University essay from IHH, Företagsekonomi

   Author : Hung Tran; Dan Zhu; Nyambayar Tuya; [2012]
   Keywords : Long Tail; E-loyalty; Marketing Communications; Apple Premium Reseller;

   Abstract : Background: The Internet has created new efficient channels of doing business. For this nontraditional market, a business strategy that is both effective and efficient needs to be employed. The Long Tail business strategy was developed by Chris Anderson in 2006. READ MORE

5. 24. Open Innovation in Business Ecosystem : - From the analysis of the Apple ITC Platform through its business ecosystem

   University essay from Ekonomihögskolan, ELNU

   Author : Sylvain Milon; [2012]
   Keywords : innovative organization; business ecosystem; open innovation; ITC platform;

   Abstract : Firms operate in an increasingly complex, unpredictable and fast-moving environment. Understand the business ecosystem in which an innovative company operates is a major leadership stake. Indeed, know how the various possibilities to interact with the actors present in the business ecosystem of an organization are part of the leadership role. READ MORE

6. 25. Third-Party Development Practices for Mobile Platforms

   University essay from JTH. Forskningsmiljö Informationsteknik

   Author : Mohammad Shoshah; [2012]
   Keywords : Platforms; Software Platforms; Third-party development; SDK; API; Open Innovation; Android; iOS;

   Abstract : Information Technology (IT) evolution in the recent decades has been able to grow the mobility of the end-user. A contributing factor has impacted and improved the smartphone area. READ MORE