Essays about: "aspirational labour"

Found 2 essays containing the words aspirational labour.

  1. 1. "A book is not like any other commodity" : A qualitative study on Swedish bookfluencers, labour, and aspirations.

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Jonsson Martina; [2023]
    Keywords : bookfluencers; book content; aspirational labour; affective labour; gifted books; gifted content; social media marketing; attunement; work-net;

    Abstract : The thesis focuses on bookfluencers – content creators that create content about books and reading. The study explores how they perceive the gifted books they receive from book publishers and other actors, which they are expected to create content about – often unpaid. READ MORE

  2. 2. Balancing the books and the planet: A single-case study investigating the relation between sustainability involvement and the occupational identity of management accountants

    University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Author : Hedda Jonasson Blank; Jakob Söderblom; [2023]
    Keywords : Occupational identity; Sustainability reporting; Management accountant practices; Aspirational identities; Role enlargement;

    Abstract : Through practice of a single-case study, this paper aims to shed new light on the interdisciplinary area of management accountants' approach to, and involvement in, sustainability-related activities. Through the application of identity theory, with particular influence from Hughes' (1951) findings of a moral division of labour and Thornborrow and Brown's (2009) concept of aspirational identities, we show the existence of an interdependent relationship between the occupational identity of management accountants, and their engagement towards sustainability reporting and adjacent activities. READ MORE