Essays about: "case study marketing poor"

Showing result 6 - 10 of 24 essays containing the words case study marketing poor.

  1. 6. Exploring how microfinance institutions can enable access to financial services in rural areas of Rwanda : a case study of Réseau Interdiocésain de Microfinance

    University essay from SLU/Dept. of Economics

    Author : Belise Mugwaneza; [2019]
    Keywords : microfinance institutions; rural communities; financial exclusion; financial relations; bottom of the pyramid; social capital; sites; situations and value proposition;

    Abstract : Most of rural based population in developing countries are poor and uneducated. Due to these conditions, rural communities do not attract traditional financial institutions. In response to the issue of financial exclusion, the existence of microfinance institutions has been embraced as a solution to avail financial services to rural communities. READ MORE

  3. 7. How to Stimulate the Sales of Liquefied Natural Gas Vehicles - A Case Study in Belgium

    University essay from Lunds universitet/Miljövetenskaplig utbildning

    Author : Pontus Sterner; [2018]
    Keywords : LNG Belgium Scania Sustainaility Alternative Fuel Transport; Business and Economics;

    Abstract : Liquefied Natural Gas is a clean and lower carbon alternative to diesel in the heavy road transport sector. It is established as a system in Netherlands and is in the preliminary phase in Belgium with three existing LNG filling stations. READ MORE

  4. 8. Identifying and Addressing the Challenges of Mainstreaming the Menstrual Cup in Uganda

    University essay from Lunds universitet/Teknisk logistik

    Author : Mathilde Hagander; Sara Velin; [2017]
    Keywords : Menstrual Cup; Developing Context; Developing Countries; Uganda; Menstrual Hygiene Management; Demand; Availability; Business and Economics;

    Abstract : Menstruation is a normal body function and a sign of reproductive health. Although it is a fundamental human right for girls and women to have the ability to properly manage their menstruation, it is a long-neglected issue in low-income countries. READ MORE

  5. 9. The Not So Green Mile : Greenwashing’s effect on brand image when moderated by customer loyalty, using Volkswagen as a case study

    University essay from Högskolan Kristianstad/Sektionen för hälsa och samhälle

    Author : Oliver Blennborn; Carl-Johan Hallström; [2016]
    Keywords : Greenwashing; brand image; brand attitude; symbolic brand value; customer loyalty; marketing communication; Volkswagen.;

    Abstract : Our planet is facing an environmental crisis in form of an ongoing increase in temperature caused by greenhouse gas emissions generated by humans. Volkswagen was recently proven guilty of greenwashing, claiming to be environmental friendly when in fact conducting poor environmental performance, causing society to react. READ MORE

  6. 10. From "win-win" to "lose-lose" : how neoliberalism undermines the sustainable city - a case study of Hamburg

    University essay from Lunds universitet/LUCSUS

    Author : Eva Wiesemann; [2014]
    Keywords : environmental gentrification; sustainability science; sustainable cities; critical urban theory; social mix; Social Sciences;

    Abstract : Throughout the last years, more and more cities around the world have integrated sustainability into their development goals to deal with today’s multiple environmental and social challenges. Simultaneously, an exploding strand of research stresses the potential of cities in a transition towards sustainability. READ MORE