Essays about: "data for business administration"

Showing result 21 - 25 of 232 essays containing the words data for business administration.

  1. 21. Managing reputational damage with relationship marketing : A qualitative study on how relationship marketing can help organizations with reputational repair

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Filip Nilsson; Andrej Matic; [2022]
    Keywords : Relationship marketing; Reputation; Management;

    Abstract : Date: 1st of June 2022 Level: Master’s thesis in Business Administration, 15 cr  Institution: School of Business, Society and Engineering, Mälardalens University  Authors: Filip Nilsson & Andrej Matic (92/08/25) (95/08/10) Title: Managing reputational damage with relationship marketing - A qualitative study on how relationship marketing can help organizations with reputational repair   Supervisor: Stylianos Papaioannou Keywords: Reputational damage, reputational management, reputational repair, reputational adversity, relationship marketing.  Research question: How can relationship marketing repair a company's reputation after a reputational damage incident? Purpose: The purpose of this study is to analyze and gain knowledge on the effects that reputational damage has on a company and the different internal organizational changes that occur. READ MORE

  2. 22. Service dominant logic for actor-to-actor co-creation of value and sustainability outcomes : case studies of five actors in the Swedishlegume industry

    University essay from SLU/Dept. of Forest Economics

    Author : Eric Lwin; [2022]
    Keywords : collaboration; innovation; service ecosystem; institutional logic; business administration;

    Abstract : Shifts to less energy intensive diets based on plant protein are necessary to meet the food demands of 2050. High protein crops such as legumes are a solution that confers farm-level and societal benefits. However, Sweden lacks the physical, societal, and political infrastructure needed for improved production and consumption. READ MORE

  3. 23. LITHIUM-ION BATTERIES FROM A CLEAN ENERGY PERSPECTIVE: The Case of Northvolt

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Karl Isaksson; João Vitor Barroso França; Alex Josefsson; [2022]
    Keywords : Northvolt; Lithium-Ion Battery; SDG; Sustainability; Clean energy;

    Abstract : Date:                                       2022-06-01 Level:                                      Bachelor thesis in Business Administration, 15 cr Institution:                              School of Business, Society and Engineering, Mälardalen University Authors:                                 João Vitor Barroso França          Karl Isaksson            Alex Josefsson                                                 (99/04/01)                                (97/10/31)                 (95/09/08) Title:                                        LITHIUM-ION BATTERIES FROM A CLEAN ENERGY PERSPECTIVE: The Case of Northvolt Supervisor:                              Konstantin Lampou Keywords:                               Northvolt, Lithium-Ion Battery, SDG, Sustainability, Clean energy Research question:                  How does a company in the Lithium-Ion Battery Industry contribute to affordable and clean energy for all? The case of Northvolt Purpose:                                  The purpose of this study aims at understanding what values and implementations Northvolt has in its business to integrate targets from the UN’s SDG number seven. Because of the complexity of the research area, the authors adopted an extensive literature review on articles concerning corporate social responsibility (CSR), sustainable development (SD), and Lithium-Ion batteries. READ MORE

  4. 24. Determinants of Mergers & Acquisitions Activity : A quantitative study on public Swedish firms

    University essay from Umeå universitet/Företagsekonomi

    Author : Hjalmar Johnson; Carl Scherstén; [2022]
    Keywords : mergers acquisitions; activity; monetary policy; repo rate; quantitative easing; solvency; liquidity; industry; pecking-order theory; trade-off theory; agency theory;

    Abstract : This study investigates the effect of monetary policy, focusing on repo rate and the expansion of QE programs, on Mergers and Acquisitions activity in publicly listed companies on the Swedish Stock Exchange. The study also investigates whether there are significant relationships between companies’ acquisition activity, their solvency or liquidity ratios. READ MORE

  5. 25. Digital Marketing Strategies for Startups in the Fitness Industry : A research paper providing a clear picture of how startups in the fitness industry should allocate their resources to achieve the most output

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Samuel Andersson; Albin Lundgren; Emma Berg; [2022]
    Keywords : ;

    Abstract : Date:   2022-06-02 Level:   Bachelor Thesis in Business Administration, 15cr Institution:  School of Business, Society, and Engineering, Mälardalen University Authors:  Samuel Andersson Emma Berg Albin Lundgren    99/09/15  99/08/12 99/04/03 Title:   Digital Marketing Strategies for Startups in the Fitness Industry Supervisor:  Ali Farashah  Keywords: Digital Marketing, Startups, Physical Fitness, Social Media, Big Data Research Question: What digital marketing strategies do startups in the fitness industry implement to position their brand to targeted customers in the absence of big data? Purpose:  This study aims to provide fitness startups with information to reach their target customers without the use of big data, as well as which marketing strategy is the most effective for a startup.  Method: The approach of this study was a qualitative approach. READ MORE