Essays about: "grounded theory research"

Showing result 21 - 25 of 462 essays containing the words grounded theory research.

  1. 21. Once Upon a Time in Quantum Computing: A Grounded Theory Study on Hardware Purchasing

    University essay from Lunds universitet/Produktionsekonomi

    Author : Alfred Bornefalk; Simen Söderberg; [2023]
    Keywords : quantum computing; hardware; supplier selection; start-ups; make-or-buy; trust; grounded theory; Technology and Engineering;

    Abstract : Quantum computing is a potentially disruptive field, and a significant amount of resources are invested in technology advancements. The business-related research, however, is a relatively unexplored area. READ MORE

  2. 22. Exploring Young Adults' Relationship to Forest Visits in Sweden: A Grounded Theory Study with Implications for Policy Planning

    University essay from Lunds universitet/Socialmedicin och global hälsa

    Author : Helena Gullberg; [2023]
    Keywords : Forest visits; Young adults; Adolescents; Outdoor recreation; Policy Planning; Policy Implementation; Mental Health; Medicine and Health Sciences;

    Abstract : Background: Mental illness is a significant public health issue among young adults in Sweden, who are also spending less time in nature despite its proven positive health effects. However, there is limited research on young adults’ relationship with forest visits from a mental health perspective. READ MORE

  3. 23. Feminism(s) and Feminist Foreign Policy(ies) : The cases of France, Spain and Germany

    University essay from Umeå universitet/Umeå centrum för genusstudier (UCGS)

    Author : VIRGINIA CEZILLY FERNANDEZ DE LIGER; [2023]
    Keywords : Feminist Foreign Policy; feminist perspectives; Feminist International Relations; gender equality; gender transformative policy;

    Abstract : The firstly explicitly adopted Feminist Foreign Policy was developed in Sweden in 2014. Since then, seven countries have so far adopted a so-called Feminist Foreign Policy. Nevertheless, no common definition of Feminist Foreign Policy has been agreed upon, nor by the States neither by the scholars. READ MORE

  4. 24. Success in a niche market: a grounded theory analysis of video-on-demand platforms for performing arts in Europe

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Elena Alexandra Vistras; [2023]
    Keywords : service success; strategic decision-making; niche market; video-on-demand platforms; performing arts; constructivist grounded theory; Social Sciences; Performing Arts; Business and Economics;

    Abstract : Study purpose: This paper delves into the nuances of success in the niche market of video-on-demand (VoD) platforms for performing arts in Europe, focusing on managerial perspectives. It seeks to comprehend how top executives construct success and the associated meanings in their strategic decisions within this market, where success is often equated with profitability, survival, or expansion. READ MORE

  5. 25. The Use Of Colors In Social Media Advertisements : An exploratory study about consumers’ mental response

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Rebecca Nilsson; Lina Krondahl; [2023]
    Keywords : Color; Marketing communication; Mental response; Cognition; Emotion; Perception; Red; Blue; Yellow; Instagram; Social media advertisement;

    Abstract : The purpose of this study is to explore how the use of primary colors in social media advertisements influences consumers’ mental response, which was done by analyzing how consumers responded to the primary colors through cognition, emotion and perception in social media advertising posts. The theoretical framework was built on the concepts of primary colors (e. READ MORE