Essays about: "importance of studying economics"

Showing result 1 - 5 of 28 essays containing the words importance of studying economics.

  1. 1. Brand Positioning Unveiled: An Insider's Perspective from Industry Professionals

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Felix Ellqvist; Niklas Kjellander; [2023]
    Keywords : Brand Positioning; Brand Management; Market Orientation; Brand Orientation; Schools of Positioning; Business and Economics;

    Abstract : Research Purpose & Aim: The purpose of this thesis is to shed light on how individual marketing- & brand-managers conceptualise and approach brand positioning. This study aims to vertically deepen the current knowledge of brand positioning in practice as well as horizontally broaden the literature by taking a unique managerial perceptual perspective. READ MORE

  3. 2. “The Unveiling of Consumer Perceptions” A qualitative study on how consumers view racial representation by iconic brands

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Nazerath Sithara Novak; Josephine Hannah Palmeholt-Letchumanan; [2023]
    Keywords : Business and Economics;

    Abstract : This thesis examines how consumers perceive race representation by iconic brands, aiming to bridge the knowledge gap in the areas of cultural branding, consumer culture, and ethics withi sustainability. Currently, there is limited research on the intersection of cultural branding and ethics within sustainability, particularly regarding racial representation. READ MORE

  4. 3. Aktivt ansvarstagande genom hållbara investeringar : en fallstudie om Storebrand

    University essay from SLU/Dept. of Economics

    Author : Abir Khan; Thula Clinton Svensson; [2023]
    Keywords : hållbara investeringar; Investor Impact; struktureringsteori; drivkrafter; investerare;

    Abstract : Det senaste decenniet har hållbara investeringar vuxit fram som ett sätt för investerare att arbeta med hållbarhet. Det finns ett stort behov av att finansmarknaden inte enbart bidrar till att främja hållbar utveckling utan aktivt arbetar för att säkerställa en hållbar framtid. READ MORE

  5. 4. Trading gender equality? : Examining the impact of exposure to gender equality through trade on the gender wage gap: A European multi-country approach

    University essay from Uppsala universitet/Nationalekonomiska institutionen

    Author : Rebecca Rieschel; [2023]
    Keywords : Gender wage gap; gender economics; gender equality; international trade;

    Abstract : The analysis studies the spill-over effect of the gender equality of the trading partner on the gender wage gap. The aim is to contribute to the gender aspect of the literature studying the effect of globalisation on wage inequality, and especially to the very limited literature on the spill-over effect of the trading partner. READ MORE

  6. 5. Intra-organizational trust as a determinant of job satisfaction in the public sector. A case study of the Swedish Public Employment Service

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Artan Rogova; Zoé Bander; [2021]
    Keywords : Intra-organizational trust; job satisfaction; socio-demographic variables; public sector; management; organization.; Business and Economics;

    Abstract : From a managerial perspective, organizational effectiveness, whether internal or external, is of extreme importance. Therefore, management studies should investigate which phenomena need to be emphasized and safeguarded to utilize organizational effectiveness. READ MORE