Essays about: "important market orientation"

Showing result 1 - 5 of 65 essays containing the words important market orientation.

1. 1. Cultural Diversity Management, Inclusion and its Relationship to Innovation Performance in the German Automotive Industry: A Comparative Case Study.

   University essay from Göteborgs universitet/Graduate School

   Author : Christopher Meng; [2022-07-05]
   Keywords : ;

   Abstract : The aim of this thesis is to investigate the influence of inclusion on the relationship between cultural diversity and innovation performance in the context of unit orientation in the German automotive industry. A distinction is made between operational and innovative units. READ MORE

3. 2. Skogliga utbildningar och konkurrens – En analys av studenternas väg till slutgiltigt val

   University essay from SLU/School for Forest Management

   Author : Anna Rietz; [2022]
   Keywords : utbildningsval; ansökningar; studentunderlag;

   Abstract : Förutsättningar för de skogliga utbildningarna har förändrats mycket bara de senaste åren. Utbudet av skogliga utbildningar har länge dominerats av endast tre program: Jägmästar-, Skogsmästar- och Skogsteknikerprogrammet. READ MORE

4. 3. The influence of macroenvironmental factors on online shopping and the use of BNPL

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Maria Hardin; Moira Twengström; [2022]
   Keywords : ‘Buy now; pay later’; consumer credit; online shopping; e-commerce; culture; ‘Buy now; pay later’; konsumentkredit; näthandel; e-handel; kultur;

   Abstract : In the early days of e-commerce, countries took to the phenomenon at very different speeds. Researchers proved the most important factors for this to be propensity for trust and the perceived risk of online purchases. READ MORE

5. 4. Leadership influence on EO : An interview-based study on leadership influence on Entrepreneurial Orientation in KIBS-firms from the eyes of the consultants

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Jafet Backman; Linus Drevell; [2022]
   Keywords : Entrepreneurial Orientation; Leadership; Innovation; KIBS; Consultancy;

   Abstract : Over the last decades, there has been a shift from a product intensive market to a service-based one which is based on knowledge being a high commodity in contrast to previous decades where tangible capital resources and products have been the primary focus. Over a similar time frame, entrepreneurial orientation (EO) has become one of the most important theories/concepts within entrepreneurial research, which is a firm’s capacity to portray innovative, proactive and risktaking behaviour to outcompete their competitors. READ MORE

6. 5. Survival in the Retail Apocalypse : A qualitative study about surviving the retail apocalypse as a retailer

   University essay from Högskolan Kristianstad/Fakulteten för ekonomi

   Author : Måns Nilsson; Christoffer Oveby; [2020]
   Keywords : ;

   Abstract : The retail apocalypse has a significant impact on the retail sector as we know it. The retail apocalypse is the reason for a harsh economic climate for physical retail stores throughout the world. The purpose of this study was to examine how sales personnel in retail stores can act as a competitive advantage when facing the retail apocalypse. READ MORE