Essays about: "market entry process"

Showing result 1 - 5 of 145 essays containing the words market entry process.

1. 1. Learning Through Taking Action : An empirical study into the early-stage business model development for a novel technology

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Daniel Maslov; Hugo Javenius; [2023]
   Keywords : Business Model; Business Model Innovation; Business Model Development; Business Model Innovation Process; Business Model Tools and Methods; Action Research; Nascent Market Entry; Multi-Disciplinary Innovation; 3D Bioprinting; Affärsmodell; Affärsmodellsinnovation; Affärsmodellutveckling; Affärsmodellsinnovationsprocess; Affärsmodells-verktyg och metoder; Aktionsforskning; Begynnande marknadsinträde; Multidisciplinär innovation; 3D-bioprinting;

   Abstract : This thesis examines the critical factors shaping early-stage business model development. As a result, this paper provides insights and recommendations for the effective commercialization of innovations. READ MORE

3. 2. Nordic Banks’ Internationalization Process and Their Effectiveness in the Digital World

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Alexis Baray; Jacob Levander; Caroline Westerberg; [2023]
   Keywords : Internationalization; Banks; Entry modes; Digitalization; Effectiveness; Fintech; Assessment;

   Abstract : In the last couple of decades internationalization of firms has increased all over the world, and banks are not an exception. Different factors are impacting the decision of entering a new market and digitalization is certainly one of the main factors contributing to the internationalization process. READ MORE

4. 3. Storskogen's portfolio diversification - A strategy for prosperity?

   University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

   Author : Markus Johan Willem Ransved Nilsson; Gustaf Frumerie; [2023]
   Keywords : Serial acquirer; M A; Growth; Value Creation; Book-runners;

   Abstract : This case study provides an in-depth description of the fast-paced M&A compounder Storskogen which has received noticeable media attention since its IPO in October 2021. Through examining the market sentiment surrounding the public market entry, the underwriting process, and its business model, potential reasons for its volatile and relatively poor stock performance are put forward. READ MORE

5. 4. What is next for the digitalisation of Swedish Healthcare? An exploratory study of the digital healthcare ecosystem and the business model innovation of e-Health providers

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Ebba Salén; Erik Fritz; [2023]
   Keywords : Business Model Innovation; Ecosystem Strategy; Digital Disruption; Electronic Health; Marketisation;

   Abstract : With an ageing and growing population, health- and social systems globally are facing challenges in ensuring that their national infrastructure can handle this demographic shift. Within the upcoming 10-year period, the group of people above the age of 80 years is forecasted to increase by 50 per cent in Sweden. READ MORE

6. 5. Shifting Gears: Entering the Automotive Vertical

   University essay from Lunds universitet/Innovationsteknik

   Author : Tobias Anderberg; Axel Svensson; [2023]
   Keywords : Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

   Abstract : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. READ MORE