Essays about: "marketing in mobile phone companies"

Showing result 1 - 5 of 9 essays containing the words marketing in mobile phone companies.

  1. 1. Designing a Business Intelligence Solution for Analyzing Security Data

    University essay from Institutionen för informationsteknologi

    Author : Premathas Somasekaram; [2013]
    Keywords : ;

    Abstract : Business Intelligence is a set of tools and applications that are widely deployed across major corporations today. An appropriate translation for “Business Intelligence” in Swedish is “beslutstöd”, and it clearly describes the purpose of such a solution, andt hat is to collect, compress, consolidate and analyze data from multiple sources, so that critical decisions can be made based on it hence the name “beslutstöd. READ MORE

  3. 2. Strategic leadership in turbulent markets

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Nina Dziomkina; Jimmy Jipp; [2013]
    Keywords : International business; Phone industry; Strategy; Industrial leadership; Marketing;

    Abstract : High-tech gadgets is a technology-intensive market that is highly profitable and very dynamic. Competition in this market is very intense and the market winner is unpredictable. In order to remain a market leader or to become one, a company should build a competitive advantage over his market rivals. READ MORE

  4. 3. Mobile Payments : Comparison of Mobile Wallet Concepts

    University essay from KTH/Kommunikationssystem, CoS

    Author : Srikant Narayan; [2013]
    Keywords : ;

    Abstract : Mobile payments are an emerging trend and an alternative to traditional payment methods. Mobile payments involve the usage of the mobile phone to handle credit transfers during purchase of goods and peer to peer money transfers referred to as mobile wallet service, instead of depending on bank cards and cash. READ MORE

  5. 4. Mobile Marketing : Study of ICA - Correlation between mobile marketing and customer loyalty

    University essay from Avdelningen för ekonomi

    Author : Bolor Amarsanaa; Joshua Anjorin; [2012]
    Keywords : Mobile Marketing; Customer loyalty; mobile phone; customer satisfaction; communication with customers;

    Abstract : ABSTRACT   Title: Mobile Marketing: Study of ICA – Correlation between mobile marketing and customer loyalty Level: Master Degree in Business Administration Authors: Bolor Amarsanaa and Joshua Anjorin Supervisor: Ernst Hollander Date: 2012 – January Aim: Having loyal customers is a key for successful organizations. There is increased complexity and competitiveness in the market place as regards to what companies need to do and how to do them in meeting the needs of customers. READ MORE

  6. 5. Loyalty Enhancing Communication for Telecom Customer Relationships : A Qualitative Study of Telecom Customers

    University essay from Avdelningen för företagsekonomi

    Author : Salman Ahmad Awan; Muzafar Said; [2011]
    Keywords : Marketing; Management; Customer Relationship; Telecom;

    Abstract : The telecommunication business has been transformed in Sweden through the past few years. Previously telecom industry was under monopoly which has now been converted into more competitive market in which more competitors have entered and offering various alternatives of different kinds of services. READ MORE