Essays about: "marketing non-profits"

Showing result 6 - 7 of 7 essays containing the words marketing non-profits.

1. 6. Internet Marketing for Non-Profits : Mapping Behaviors to Outline Strategies

   University essay from Institutionen för informationsteknologi

   Author : Hannes Rutqvist; [2009]
   Keywords : ;

   Abstract : The thesis investigates differences between non-profits and commercial organization in how marketing online should be performed. Factors that are different are searched for through qualitative interviews but also from an online form posted on a website. READ MORE

3. 7. Opening the gates to Sweden : A case study of the development of a marketing project for a non-profit association

   University essay from Handelshögskolan vid Umeå universitet

   Author : Pamela Holler Sotomayor; [2009]
   Keywords : marketing non-profits;

   Abstract : In today’s competitive business world, marketing is no longer considered a radical approach for the needs of public and non-profit organizations. The change in organizational need has led to rapidly broadened and deepened applications and marketing is nowadays seen as a management tool forsuccess. READ MORE